Presentation of Fantastic Park, book by Pavel Timets
A new book premiered! Let’s draw preliminary conclusions.
In the two and a half days of the exhibition, we managed to sell about 250 copies of Fantastic Park — a book that unveils all the nuances of designing and managing an entertainment center. My calculations show that the selling rate was one book per five minutes. I must admit the result exceeded my boldest expectations!
We had been preparing to have first copies of Fantastic Park printed by the RAAPA-2019 exhibition, which is held annually at the VDNKh, and where leading experts in entertainment industry gather. They’re exactly the main audience for that book.
New professional books devoted to entertainment business are quite rare occasions in Russia. While I had been working on that book, I realized full well how necessary it was for the Russian market. Some individuals arrived at the exhibition purposely to buy a copy, and others who couldn’t come in person had even sent couriers to retrieve one.
Besides, copies of the book served as a pleasant and useful souvenirs anyone could purchase at the exhibition. Copies with autographs traveled to numerous cities in Russia and neighboring countries, and even as far as Greece, Italy, Lithuania, and other states.
For some of them, one copy wasn’t enough, so they would return on the following day to buy more for their colleagues. One of them bought as many as six copies!
During the exhibition, we had observed the results of huge efforts taken throughout the year. Can you remember a number of stages of voting for a book name in social media? That was just the tip of the iceberg. Before Fantastic Park went into print, it had been examined by the proof-reader, the editor, the project manager, and the book producer.
One artist created the illustrations, another one did the cover, and the third one designed an exhibition stand and a large size cardboard cutout in the book’s image. The layout designer assembled the text, illustrations and cover into one final product, and the printing office had been done with the first copies exactly by the opening date of the exhibition.
How could you a read a good book without a good bookmark? Together with the book, we presented souvenir collections of seven bookmarks with my personal business principles. The bookmarks feature the same character as in my personal sticker pack. By the way, that character was designed by yet another artist!
You can take a look at the stand, book and bookmarks in the album titled Presentation of the book by Pavel Timets at the RAAPA exhibition. You can see how the presentation went in general, and maybe even find yourselves or your friends in some of the photos!
I feel complete and content as I recognize my book has found its readers. The most difficult period is behind me, and now I can lean back and receive feedback from those who have already read their fresh copy of Fantastic Park.
This is not the end; this is just the beginning. My next move is to contact greater publishing houses and see my book on the shelves of book stores around the country.
You can purchase your copy of Fantastic Park. Entertainment Centers: From Projects to Happy Guests at book.timets.net.